Sanitarium SG, Australia’s no. 1 breakfast cereal brand, launched a campaign “Give Your Child the Gift of Health” in line with the celebration of Children’s Day in 9th October.
Sanitarium offers various types of milk, spreads and cereals, promoting healthy eating. This time, the breakfast brand partnered with Singaporean female influencers Jamie Yeo, Audrey Tan, and Regina Chow for this campaign. Each influencer got a gluten-free Strawberry Popsicle recipe kit.
The kit included Sanitarium’s So Good™ Almond Milk, Weet-bix™ cereal, Peanut Butter spread, fresh strawberries, a popsicle mold, and a recipe sheet. With these tasty ingredients, creating a healthy and sweet treat for kids on Children’s Day is made fun and easy.
Here are the influencers who got the chance to create this healthy and sweet recipe for their children.
Jamie Yeo is a famous radio DJ/host in Singapore with 104k followers on Instagram and an entrepreneur who founded Lula J Jewelry (@lulajjewelry) in Singapore.
She shared on her Instagram story:
Thank u @sanitariumsingapore for this cool strawberry smoothie popsicle recipe kit! Can’t wait to make them! Hope they turn out just like the photo.
Audrey Tan is a fashionista and influencer with 21.4k followers on Instagram.
She posted an Instagram story when she received the recipe kit. She wrote:
“Cutest Kit from #SANITARIUMSG for Children’s day! <3″. The next IG story she revealed what’s inside the handwoven box.
She wrote a caption on the 3rd IG story, “Easy to make healthy strawberry popsicles for kids! 🙂
Regina Chow writes about beauty, vintage styles, parenting and many more. She is also an entrepreneur who co-founded the Foxhole Café Singapore and an influencer with 20.5k Instagram followers.
On her IG story, she showed the ingredients for gluten-free Strawberry popsicle.
Is your brand looking for a Singaporean influencers? Give your brand a social media boost with an influencer today. Get in touch with us.
About Asia Travel Club
Asia Travel Club (ATC) is a social media agency focusing on influencer and social messaging marketing. The ATC Social App, a proprietary platform that sits on social messaging apps – Facebook Messenger, WeChat Mini Program, LINE and KakaoTalk connect our hotel partners with over 3,000 influencers across China, Hong Kong, Japan, Korea, Malaysia, Singapore, Thailand and Vietnam.
ATC is the Official Sales Partner of Tencent (WeChat), Weibo and Bytedance (TikTok, 抖音 DouYin & 头条 TouTiao). Our China Digital Marketing team has verified more than 100+ WeChat and Weibo Official accounts.
Travel141 Booking Engine Mini Program allows our travel partners to reach Chinese travellers directly via their Official WeChat Account. It also allows Chinese travellers to book, pay via WeChat Pay and receive confirmation – all within the WeChat application.
Asia Travel Club is a member of Digital 38 Group.
#InfluencerMarketing #SingaporeInfluencers #SocialMediaAgency #SanitariumSG #ChildrensDay #ATC
Digital 38 Technologies: ATC, Travel141, ZHAO VN, AP365 and MCN
Digital 38, IH Digital & ATC are members of the Digital 38 Group
