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AsiaFeatured InfluencerInfluencer MarketingInstagramThailand

Meet Natnicha Boonlerd, the Masterchef from Thailand

May 14, 2021
7C9095D6-EAB3-4EFC-8802-F231A563B530

Here’s a gift for you food lovers. For this week’s influencer spotlight, we are featuring Masterchef Natnicha Boonlerd, Chef extraordinaire and Co-Founder of Baan Lalin Thai Café. Let’s get to know this food connoisseur and learn about her love for cooking.

Meet Chef Ploy

Natnicha Boonlerd, better known as Ploy to her friends and family, is a well-known chef from Thailand. She was catapulted to stardom when she participated in the Season One of Masterchef Thailand.

From Air Hostess to Masterchef

With the success she garnered as a chef today, you would think that cooking has always been her passion, but did you know that being a chef was never her childhood dream? As a young girl, when Ploy was asked what she wanted to be when she grows up, “Flight attendant” had been the only answer in her heart. However, she soon discovered her passion for cooking when she started studying Hotel Management at University, and her love for food was further developed during her internship in France. When she auditioned for Masterchef Thailand, she became recognised as Chef Ploy, and the rest became history.

 

View this post on Instagram

 

A post shared by PLOY (@nichaploii)

Foodie Influencer

Chef Ploy’s Instagram is steadily garnering followers and is now at 91.7k. She mostly posts content about her day-to-day activities and being a chef in the truest sense. She also likes to post some of the mouthwatering dishes she prepares.

 

View this post on Instagram

 

A post shared by PLOY (@nichaploii)

Brand Collaborations

Having found her passion in cooking, this culinary master has collaborated with numerous brands and shares them on her social media.

 

View this post on Instagram

 

A post shared by PLOY (@nichaploii)

The brands she chooses to collaborate with are those she trusts and swears by. Here she is in collaboration with Sanitarium SG using So Good Almond Milk Unsweetened and Soy Regular.

 

View this post on Instagram

 

A post shared by PLOY (@nichaploii)

Restauranteur 

In addition to being a famous chef, Ploy is also the co-founder of BaanLalin, a Thai cafe situated in Bangkok’s old town.

 

View this post on Instagram

 

A post shared by PLOY (@nichaploii)

With ATC, meet and connect with influencers who are perfect for your brand. Contact us to get started on your campaign.

Digital 38

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Digital 38 is a 360° Digital Marketing Agency with a strong presence in Southeast Asia and Greater China. With experience in digital marketing since 2006, we have 100+ digital specialists that cater to our clients’ diverse digital needs. We aim to simplify digital marketing, eCommerce and social media marketing solutions for forward-looking companies across the ASEAN Economic Community (AEC). ​

Our services including end-to-end Ecommerce solutions, Search Engine Marketing and Search Engine Optimisation, regional digital marketing on platforms like Tencent WeChat, Weibo and ByteDance TikTok, DouYin, TouTiao, LINE, and Naver, influencer marketing and Live Seller hosting for eCommerce sales.

 

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#Ploy #ThailandInfluencer #MasterchefThailand #NatnichaBoonlerd #InfluencerMarketing #SocialMediaMarketing #ATC #ATCSocial

LykaMay 14, 2021
Tags:ATCATC Socialinfluencer marketingLivestreamMasterchef thailandNatnicha BoonlerdPloySocial media marketingthailand influencer
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