Kao MY Liese Releases Christmas Campaign 2020

ATC | KAO MY LIESE CHRISTMAS 2020 CAMPAIGN kao-my-liese-ft-imgPhoto Credits: Liese MY/Facebook

Ho, ho, ho! Celebrate this yuletide season with confidence and style as Kao MY Liese launched their Christmas campaign just in time for the Christmas holiday.

What is Liese?

Liese (“lee-zay”) is a popular hair-styling brand in Japan. It offers a range of hair products such as color, styling, and treatments.

Kao MY Liese Christmas Campaign Contest

Kao Liese launched their Creamy Bubble Color just in time for this holiday season perfect for their #Loveliese! Stand a chance to win a branded smartphone and shopping vouchers to cheer you up.

Simply follow these steps:

  1. PURCHASE any Liese Creamy Bubble Color on any retailer stores or retailer e-commerce platform & send a photo of the receipt to Liese MY
  2. SEND your best Christmas OOTD picture with the Liese product
  3. COMMENT and UPLOAD your photo with a creative caption on why Liese Hair Color matches your Christmas OOTD on the comment section of the contest post or on your FB or IG feed. (Make sure your FB or IG account is set to public)
  4. TAG 3 friends and include the HASHTAG #Loveliese, #MyHairMyStyle, and #ChristmasWithLiese in your comment

The contest period starts from 19th November 2020 to 31st December 2020.

Kao MY Liese Christmas Campaign With Influencers

Moreover, Liese MY also tied up with 12 admired influencers to boost engagement on their new product.

1. Sylvia Tan (@sylviatan_)


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A post shared by Sylvia Tan (@sylviatan__)

Sylvia Tan is a content creator in video production and an influencer in Malaysia with 155k followers on Instagram. She’s also the co-founder of @metacultfilms.

Love how natural this new hair tone is and it’s so easy to match and it looks great with my Christmas OOTD that I’m wearing in the second photo!

2. Jack Huah (_____jackkhuahh___)


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A post shared by fafa? (@_____jackkhuahh___)

Jack Huah is a Malaysian fashion and travel influencer with 117k followers on Instagram. He’s also a singer.

Easy to use and convenient! How good is it? I can easily dye my hair while watching a movie and finishing it before the movie ends! ??‍♂️

3. Mabel Goo (@mabel_goo)


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A post shared by ?MabeL。 (@mabel_goo)

Mabel Goo is a dancer, a businesswoman, and a flight attendant with over 233k followers on Instagram.

My favorite color is Silvery Brown – a cool tone brown for graceful & charming demeanor that matches well with my Christmas OOTD ?

4.Stella Woon (stellawinks)

Beautiful and stunning Stella Woon is a food enthusiast with 32.5k followers on her Instagram account.

My hair isn’t damaged at all after using this hair dye. Liese Creamy Bubble Color is perfect in every way! Highly recommended to everyone!

5.Chan Qing Rui (@qingrui_chan)

Pretty and chic Chan Qing Rui is an influencer in Malaysia with 84.5k followers on her Instagram account. Follow her to see more of her content.

Christmas is coming ? a little fun? It’s time to get your hair beautiful and welcome this special holiday!

6. Harry Pang (@_harrypang)

Fashionista Harry Pang is a content creator and a TikTok influencer based in Malaysia. He has reached 87.k followers on Instagram and 432.8k followers on TikTok (@H2002P).

@liesemy This is the brand I use now! Dyeing is fast, easy and convenient! It’s a savior for lazy people!

7. Jovin Chan (@jovin26)


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A post shared by Jovin Chan? (@jovin26)

Gorgeous Jovin Chan is a travel influencer from Malaysia with 345k followers on Instagram. She’s also a global distributor of the products of USANA.

I’ve not been to the hair saloon for sometime as I’ve been staying at home due to the pandemic?Thankfully, @liesemy saved me from hassle and I can celebrate Christmas with colors as I don’t have to travel to the saloon anymore!

8. Yvonne Chua (@yvonnechua)


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A post shared by Yvonne 蔡怡汶 ?? (@yvonnechua)

Yvonne Chua is a beauty, fashion, and travel influencer with 498k followers on her Instagram account. She is also the co-founder of @klvmediagroup and @wechannel_official.

I took @liesemy’s bubble hair dye to use. It’s super convenient. It only takes 20-30 minutes. You can dye your hair at home! The color this time is Rose Tea Brown. Do you think it’s okay?

9. Janice Koh (@janice.koh)


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A post shared by Janice Koh (@janice.koh)

Janice Koh is a skincare influencer based in Malaysia that charmed more than 303k followers on Instagram.

I like it so much. The beautiful hair color is very easy to match with various daily outfits!

10. Cass Lim (@casslks)

Cass Lim is our sultry beauty and lifestyle influencer in Malaysia with over 78.9k followers on Instagram.

It’s super convenient and fast using bubble formula just like how you normally wash your hair ? how cool is that ?? And I’m loving this because it doesn’t dry out my hair and my hair feels silky smooth and shiny afterwards ?

11. Wincy Chua (@wincyychua)


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A post shared by WINCY ♡ MICISTY (@wincyychua)

When it comes to beauty and fashion, lovely Wincy Chua is surely making a scene. This influencer has 44.2k followers on Instagram and 750k followers on TikTok.

If you wanna dye your hair by yourself, I suggest you use @liesemy! Why? Liese will not have frizz, dryness, knotting problems at all ?

12. Serena Wong (@serenawong5)


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A post shared by Serena Wong☘️ (@serenawong5)

Beauty and brain, Serena Wong, is a Lifestyle, Beauty, Health, Travel, and Food influencer in Malaysia with 48.6k followers on Instagram. She competed in the Miss Harmony World The Most Intelligent in 2017 and Miss Asia Pageant Malaysia in 2017.

Liese Creamy Bubble Color is my go to choice❤️It is like a shampoo easy to use, and I love how foamy it actually is!

Ready to build your brand with the right influencers? Let us help you connect with them to kickstart your online campaign. Contact us to get started.

About Asia Travel Club

Asia Travel Club (ATC) is a social media agency focusing on China digital marketing, influencer, and social messaging marketing. ATC is the Official Sales Partner of Tencent(WeChat), Weibo, and Bytedance (TikTok, DouYin & TouTiao) with 100+ verified and managed WeChat and Weibo Official Accounts since 2016.

ATC social connects brands with over 3,000+ influencers across China, Taiwan, Hong Kong, Japan, Korea, Singapore, Malaysia, Thailand, and Vietnam.

The platform sits within Facebook Messenger, WeChat, LINE, and Kakao in 7 languages. It connects our travel partners with Chinese consumers through direct booking via ATC WeChat Booking Engine.

Asia Travel Club (ATC) is a member of Digital 38 Group.

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